Industry Insights

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BCC Software is comprised of industry experts who are passionate about all things postal. Dedicated to staying on top of industry trends, changing regulations, and more, BCC Software brings you in-depth articles and insights into the ever-changing direct communications landscape.
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USPS® Announces that the Implementation of CASS™ Cycle O Has Been Rescheduled for August 2023

CASS Cycle O Implementation Rescheduled to August 2023 The Coding Accuracy Support System (CASS) measures the accuracy of address matching software based on rules defined by the Postal Service.  USPS is actively working with the mailing industry to perform a new testing cycle referred to as CASS Cycle O. The Postal Service has determined that… Read: USPS® Announces that the Implementation of CASS™ Cycle O Has Been Rescheduled for August 2023 »

USPS Proceeds with August Rate Increases

In a decision issued on July 19, 2021, the Postal Regulatory Commission (PRC) endorsed the United States Postal Service’s call for higher prices on letters, advertising mail, and publications, in hopes of ensuring long-term financial health for the organization. The USPS believes that its prices for market-dominant products and services will increase by approximately 6.9… Read: USPS Proceeds with August Rate Increases »

Mailing and Shipping Solutions Center (MSSC) to Merge With the PostalOne! Helpdesk

June 21, 2021 Mailing and Shipping Solutions Center (MSSC) to Merge With the PostalOne! Helpdesk Effective July 1, 2021, the external PostalOne! Helpdesk will merge into the Mailing & Shipping Solutions Center (MSSC). Customers will need to contact the MSSC with any PostalOne! issues. The current PostalOne! help desk number of 1-800-522-9085 will automatically forward… Read: Mailing and Shipping Solutions Center (MSSC) to Merge With the PostalOne! Helpdesk »

Important Industry Updates – UPU Decision and New USPS® Board of Governors

Last week, the USPS® announced their decision regarding their involvement with the Universal Postal Union (UPU). In her official statement, Postmaster General Brennan shared that an agreement has been made “that accommodates the concerns of the United States and other countries” regarding the current payment system and therefore the United States will not withdraw its… Read: Important Industry Updates – UPU Decision and New USPS® Board of Governors »

Plus One

Earlier this month the Postal Service filed a request with the Postal Regulatory Commission (PRC) to conduct a Market Test of a new product called “Plus One.” According to the USPS® filing, Plus One is “an addressed advertising card that may be mailed as an add-on piece with the USPS Marketing Mail Letters ‘marriage mail’… Read: Plus One »

The USPS: Privatization or Prioritization?

This article was featured in Mailing Systems Technology in September 2018.  On April 12, President Trump issued an executive order establishing a task force on the United States Postal System. The order directed the task force to evaluate the Postal Service™’s finances and operations and issue a report outlining proposed changes within 120 days. Many folks in… Read: The USPS: Privatization or Prioritization? »

Will We See USPS Promotions in 2018?

This article was featured in Mailing Systems Technology in August 2018.  The Postal Service™ has been offering mailing promotions and incentives dating back to 2012 and with each passing year, more and more mailers have successfully taken advantage of innovative ways to add value to their mail while gaining postal discounts. Promotions for 2018, however, are very… Read: Will We See USPS Promotions in 2018? »

What’s in a Name? A Potential Decline in Response Rates

This article was featured in Mailing Systems Technology in April 2018.  While the mailing industry has weathered, and sometimes embraced, many direct communication innovations over the years, direct mail is still the most influential marketing tactic, boasting significantly higher response rates than digital advertising alone. In fact, according to the DMA, direct mail sees a… Read: What’s in a Name? A Potential Decline in Response Rates »

Top 3 Industry Prophecies for 2018

It’s important to get your company prepared for 2018 and the changes that lie ahead. With technological innovations, legislative challenges, and new generations of workers all on the rise, it’s needless to say that change is coming. However, change can also mean opportunities to grow your business and improve the value of direct communication. Here… Read: Top 3 Industry Prophecies for 2018 »

Don’t Call it a Comeback: Direct Mail’s Influential Place in Marketing

With digital marketing seemingly the most popular advertising method, it cannot be forgotten that direct mail is the foundation of effective marketing. And with new technologies and innovations in the mailing industry, direct mail pieces are an integral part of any marketing campaign and are getting companies a greater ROI. Direct mail leads to multi-… Read: Don’t Call it a Comeback: Direct Mail’s Influential Place in Marketing »

3C + IMb = ROI

In today’s challenging economy, every business seems to be focused on the bottom line. Acronyms such as EBITDA (earnings before interest depreciation and amortization), CAGR (cumulative average growth rate) and ROI (return on investment) are often used as measurement tools to determine success. What they do not reveal, though, is the formula for achieving that… Read: 3C + IMb = ROI »

Addressing Address Accuracy

A complete, correct, and current name and address on the mail piece is the foundation for any successful mailing campaign. This “3C Approach to Address Accuracy” is something that I’ve personally been preaching for nearly a decade. It is essential for achieving postage workshare discounts and is the only way to ensure timely, predicable, and… Read: Addressing Address Accuracy »

Logistics of 5-Day Delivery

The dire financial situation for the USPS is well documented and splashed across nearly every media channel: Declining mail volumes projected to bottom out at 150 billion pieces by 2020 … Rising costs per delivery point that exceed revenue attained … And a law that makes it nearly impossible to dynamically adjust their delivery network… Read: Logistics of 5-Day Delivery »

Decoding the Co’s

One of the most effective ways to simultaneously improve mail delivery and reduce postage is to commingle multiple mail pieces together. Although this concept is not at all new, the need for predictable and timely delivery has perhaps never been greater—while advancements in software technology and postage discount opportunities have provided mailers with more means… Read: Decoding the Co’s »

Addressing Move Update Compliance

With this New Year and new decade comes a new opportunity to explore software-enabled growth in mailing. Recently, the Postmaster General announced that there will be no rate increases for market dominant USPS products in 2010. That is great news for the mailing industry. However, in order for the USPS to meet their financial goals… Read: Addressing Move Update Compliance »

Software Enabled Workshare Opportunities

The Postal Service™ is enduring unprecedented losses in mail volume. This, combined with the prefunding of retiree healthcare, has the USPS® facing a projected loss of over $7 billion this year. With such unimaginable numbers, it’s no wonder everyone is searching for cost-cutting solutions, including calling into question the elimination of workshare discounts. Imagining the… Read: Software Enabled Workshare Opportunities »

The Best Defense is a Good Offense

There is much at stake today in address quality. Postage discounts, timely delivery, and customer response are all directly tied to the upfront investment in address quality. Unfortunately, so much emphasis has been placed on the penalties of poor address quality that the overall benefits of keeping an address complete, correct, and current is getting… Read: The Best Defense is a Good Offense »

Software’s Role in Intelligent Mail

The criticality of software in the mailing industry is well-established. Postage discounts are predicated on the use of CASS™– and PAVE™-certified software. The same can be said for the Intelligent Mail® barcode, or the IM®BC, as it’s often referred to. The IM BC is the next generation in mail visibility and a new foundation for… Read: Software’s Role in Intelligent Mail »

Moving Ahead with Move Update

Address quality all starts with using CASS-certified software, which should result in your addresses being complete and correct. But what can be done to ensure the address is current? That’s where Move Update methodologies come in. Properly utilized, they provide a crucial role to your overall address quality strategy. There are basically five approved methods… Read: Moving Ahead with Move Update »

The ABCs of Postal Software

From address cleansing to presorting, to producing the Intelligent Mail® barcode on the mailpiece, postal software is a crucial component of any mailing operation. This dependency on USPS®-certified software and its underlying data is now more critical than ever for mailers who wish to achieve the essential postage discounts derived from workshare opportunities. In this… Read: The ABCs of Postal Software »

Going Digital for Postage Optimization

Commingling mailpieces is one of the most effective ways to opti­mize your postage investment. Postage continues to be the larg­est attributable cost per mailpiece, and judging by the current dire financial situation of the United States Postal Service®, it doesn’t look like that situation is going to change anytime soon. Thus, many mailers are still… Read: Going Digital for Postage Optimization »

USPS News: New Prices & IMb Implementation

Today, the United States Postal Service announced that it filed new mailing services prices with the Postal Regulatory Commission that would be effective April 17, and that they’re delaying the Intelligent Mail barcode requirement for automation discounts. Despite delaying the requirement, remember that the barcode offers benefits including more services in one barcode,  increased space on mailpieces,… Read: USPS News: New Prices & IMb Implementation »

USPS News: New Prices & IMb Implementation

Today, the United States Postal Service announced that it filed new mailing services prices with the Postal Regulatory Commission that would be effective April 17, and that they’re delaying the Intelligent Mail barcode requirement for automation discounts. Despite delaying the requirement, remember that the barcode offers benefits including more services in one barcode,  increased space on mailpieces,… Read: USPS News: New Prices & IMb Implementation »

Adding efficiency to mailing

Newsweek senior editor Daniel Gross’s recent post Going Postal posed some good questions about why mailers do what they do—and he submits that “power mail users should do what others do when the price of any resource rises—figure out how to use it more efficiently.” He has a good point, and one that I have… Read: Adding efficiency to mailing »

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